If you’re not saying “HELL YEAH!” about something, say “no”. […]
When you say no to most things, you leave room in your life to really throw yourself completely into that rare thing that makes you say “HELL YEAH!”
Focus on that which lights your soul on fire. (Brian Johnson)
Fragments from imaginary dialogues
“I don’t like it.”
“Pleasures can be cultivated. You can grow to like it.”
“I don’t want to grow to like it.
An important aspect of my Art is cultivating the right pleasures.“
“Which are those?”
“Those aligned with my Vision for my Masterpiece Life. I choose to focus exclusively on those.”
“Aren’t you missing on the simple pleasures of life?”
“On the contrary. Simplicity is one of my central values.
Another important aspect of my Art is cultivating simple pleasures.
For instance I only drink water. If you do it mindfully and gratefully, the simple act of drinking water is a joy.
The idea is, I’m very selective about my pleasures.
Some pleasures add to your life.
Some pleasures neither add nor detract.
Some pleasures detract from your life.
From my perspective,
if one wants to live a great life, it’s important to eliminate the third;
If however one wants to live an extraordinary life, it’s important to eliminate the second kind as well.
The second kind, while seemingly unimpactful, come with a subtle opportunity cost: they take away time and energy from the full expression of the first.”